Ciarra’s Professional Journey
Agonizing about which word to use over another is my favorite pastime. I learned the ins and outs of writing and language to be a professional writer. The amazing thing about professional writing is the endless job tracks. I felt empowered to explore different industries and opportunities at the beginning of my career. I was a journalist and a content marketer. Then, I found my purpose and home in UX.
Being a journalist prepared me to ask deep questions to understand what needs to be communicated. Being a marketer gave me the creativity and wit to draw users in. As a content designer, I assess pain points in user journeys with data and think of the best words to meet users where they are to help complete their goals.